Coming Soon. Full case study.
Client: Reebok
Scope: Art Direction / AOP Design / Story Telling / Design / Strategy
The All Types of Love collection was created to celebrate the many personalities, ways to love, and journeys that members of the LGBTQ+ community have traveled in life. Some amplify their pride in bold and loud ways, while others have a more quiet and reserved style. The AOP we created is the visual driver of the product story and is reflected in all six footwear icons, apparel, and accessories of Reebok which lets everyone showcase a style of pride however they/he/she sees fit.
Shop the All Types Of Love Collection at Reebok.com.