Coming Soon. Full case study.
Client: BRUNSWICK PARK
Scope: Art Direction, Illustration, Brand Identity, Brand Strategy, Story Telling Development, Brand Style Guide, Look Book Design, Collateral Design, Creative Advisory Team
BRUNSWICK PARK is a Boston based clothing line launching later this year. Founders Jess Garbarino and Alex Weaver aim to design apparel for the individual who makes a statement both in the office as well as in their social scene; apparel for alarm clock to last call. We took this statement and ran with it.
The continual transitional flow of the logo type BP channels the balance between work and play, layered with sophistication, boldness and modernism. We finished the sign off on product with a clean polished debossing execution adding a tactile refinement, ultimately inviting the consumer closer to the product.
BRUNSWICK PARK - Smarter Apparel -
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