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Client: REEBOK CLASSICS
Scope: Lead Strategy / Logo Relationships / Story Telling
Proud to have lead an incredibly talented group of creatives on conceptualizing the idea of highlighting Reeboks iconic logos to connect with consumers on a personal level; by being mindful of their past while looking forward into the future. Extremely humbled to have lead the logo relationship team and stoked it came to life at COMPLEXCON 2018.
Well done by all.